Marketing 260 Marketing Plan Paper

Kali Mitchell MGT 260 MARKETING PLAN FOR MCDONALDS NEW produce This grade McDonalds is innovationning to distend its market by introducing a untried product this year. We be planning to expand on our mission statement to be our customers favorite personate and modal value to eat by allowing our customers to have easier regain to to our foods at both hour and anywhere by forming and merchandising a pertly rigid meal line with variant grocery stores and supermarkets. We plan to market a McDonalds notice of frozen meals similar to what is available in a cheerful meal. These meals get out include McDonalds French fries and branched cheeseburgers or squawker nuggets and French fries, these meals volition include a sauce of each ketchup or barbeque sauce. We plan to market them through supermarkets all over the coun exploit of unite States of America. The current slur for McDonalds is a food receipts provider. This company provides flying food burger s, chicken products, and fries at convenient locations. each of our foods burn down be produced within a few proceedings while. Our mark offing is well recognizable in almost every country by a double, chromatic arch that makes the circumstance of the letter m.

Other areas of brand recognition are the childrens character that we have certain named Ronald McDonald, which is a cuckoo that helps to promote the kids meals and kid culture we try to cater to also. other way we distinguish ourselves is our motto that is utilise often in commercials and can be used in our new products commercials which is the Im lovin it phrase. Our new product will be a classic McDonalds! meal whole it will be frozen and sold in a frozen tray packaging. We indigence to expand our brand so that we can be quick available for our consumers consumption at any time of day or night by being rigid in our consumers freezer. Our packaging includes mostly paper wrapper or cardstock boxes with our current themes and the double, golden arches logo but for our new product, we plan to package in...If you want to get a luxuriant essay, order it on our website: BestEssayCheap.com

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